Interview with Graphic Designer / Aimee V | Edition VII

How do you describe your Graphic Art to people?
My description comes in the form of a URL aimeevonline.com/portfolio <– I let the designs speak for themselves

So what is the motivation behind your whole movement?
Inspiration and growth. Every artist is inspired by something it doesn’t necessarily have to be another artist, but they must be inspired. I grab alot of my inspiration from Basquiat. He was certainly an artist who developed his own signature style. I want people to be able to look at my work and automatically name the designer. One of the most important things you want to be able to do as a designer is stand out from the crowd. On the otherside of things I am also motivated by my growth. It is an amazing feeling to progress. One of the great things about being an artist is challenging yourself to top your last piece of work. Your best piece should always be your most recent.

Who are some people you would like to work with?
No one person in particular. I’m strong supporter of artists working with other artists. No matter what your craft may be. When two people who are passionate about their craft come together their more likely to inspire others to do great things and carry on the cycle.

How does music influence your work?
Before I became a full time graphic designer I used to be a journalist at a music magazine. Music has always been a very big part of my life. I listen to alot of neo-soul and conscious rap. The music I like is soothing it calms me down and puts me in the zone. I’ve always been a very visual person certain songs put certain colors and shapes into my head. When I hear a song I usually try to visualize what the video would look like. Very seldomly do the videos ever match what I invision, but there are two videos that came close. MGMT- Electric Feel and Coldplay – Viva La Vida. Their use of color and gradients was absolutely amazing.

Do you feel like what you are doing is important?
Yes, graphic design is the structure to any successful business. Now whether or not your business will crumble during first quake depends on the designer you choose. Every business needs a presence from recognizable logos to interesting websites a designer needs to be involved. People seem to try and take the cheap way out and do things themselves to save money. However, if you don’t value your business enough to invest in it who else will?

When you started out did you think it would be a serious business?
No, when I first started out I had no intentions on this turning into a business. I just wanted to design. I find myself embarrassed to say this now, but the only real reason I started to design is because I wanted my MySpace page to look better than everyone else’s. As my popularity grew my designs got more and more exposure. Eventually people started coming to me asking me to design their pages, and from there a freelancer was born. I guess I just happened to have a knack for design. It wasn’t until I got involved that I found my passion for it.

Must art have a relationship to the rest of the world?
Yes, whether the relationship is good or bad there will be a relationship. Art is a form of expression. Who are you expressing yourself to if not the world? People tend to say “I’m doing this just for me and if people accept it they accept it.” I think that’s just a safety net. If your passionate about something you tend to be a bit sensitive towards it . If you put a lot of heart, hardwork, and effort into something I’m sure you want people to embrace it.

Lastly, could you talk about any long-term goals you have in mind?
I just want to freelance. Maybe sign a contract with a few companies, but I love my freedom. There is not one particular industury that I want to pursue. I think that working in the same field becomes a little mundane. I love verstatility. New challenges certainly help me grow.